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Hi, I am Paulami!

A storyteller at heart, whether I’m creating food or design. My path to product design began with listening to people, understanding their challenges, and shaping solutions with empathy. Now, I treat every project like a recipe: grounded in real stories, built with intention, and crafted to make a meaningful impact.

Below is a collection of case studies that showcase how I approach design as a tool for solving real problems. Each project reflects my commitment to understanding users deeply, distilling complex challenges into clear opportunities, and crafting thoughtful, purposeful solutions. Throughout these engagements, I refined my process - discovering new insights, expanding my toolkit, and strengthening my ability to collaborate, iterate, and adapt. Beyond delivering functional and visually cohesive outcomes, I focused on creating meaningful value: improving user experiences, enabling business goals, and ensuring that every design decision was intentional and human-centered.
These case studies represent not just the work I’ve done, but the lessons learned and the impact created along the way.

Data Analytics Screen
Measuring Service Performance @ GoA
Financial Reports
Digitizing Asset Management @ Nutrien
Computer Screen Analysis
Enhancing Mining Operations @Nutrien
Organizational Chart
Redesigning UX Components @ City of Calgary
Image by UX Indonesia
Using strategic UX research to inform product decision

Clients who I have worked with

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Nutrien
City of Calgary
CAA-AMA
CVS Specialty
Bawse
Bow Valley College

What clients say...

Paulami's passion for UX is so refreshing. She is inquisitive and thoughtful with her questions and draws you in with her storytelling.
(CVS)
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